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Welcome to Your Holiday Happy Place!

Light Up the Holidays

Starting November 19

Downtown Boulder lights up the holidays late November through December with special events, activities, and promotions throughout downtown.

The kick-off event happens Sunday, November 19, 2023 with Switch on the Holidays and continues throughout the holiday season.


Snow Much Fun A/R Experiences

November 19, 2023 - January 31, 2024, explore downtown Boulder through a new lens as you adventure through a self-guided AR tour of the district. Scan QR codes on each block of the Pearl Street Mall as well as the East End and West End and throughout the Civic Area to access fun filters via Instagram.

Check It Out

Find Freezie

Head downtown Sunday, November 19 through Saturday, December 9, 2023 and find Freezie in stores for your chance to win one of several $25 or $50 store gift cards from participating businesses!

Learn More

Shop Small

Small Business Saturday (Weekend) starts Friday, November 24th - Sunday, November 26th!

El Loro Jewelry & Gifts
Hawaii Fluid Art
Canova Home Inc
Paradise Found Records & Music

Downtown Boulder Gift Guide

Get gift inspiration and insider knowledge on specials & support local businesses

Shop Local

Upcoming Holiday Experiences

Get these events on your calendar and bask in the charm and wonder sure to warm your spirit this winter downtown.

Chanukah Menorah Lighting on Pearl

Monday, Dec 11, 2023
5:30pm - 7pm

Join the Boulder JCC and Boulder County Center for Judaism for the Community Menorah Lighting on the 1300 block of Pearl Street Mall. The festivities begin at 5:30 pm and include the Menorah lighting, music, hot latkes and fresh sufganiyot (jelly donuts), and Chanukah favors.

Event Details  

St. Nick on the Bricks

Saturday, Dec 16, 2023
11am - 2pm

Kids of all ages can visit with Santa at the Visitor Information Center on the Pearl Street Mall for FREE. Bring your list and a camera to capture priceless holiday memories.

Event Details  

Earlier This Season

Keep these events in mind for next holiday season.


Freezie Fest

Saturday, Dec 9, 2023
11am - 3pm

Join us for a celebration of winter and all things snowmen! This snowman extravaganza includes FREE train rides, visits with Santa and Reindeer Games (crafts and other activities) for all.

Event Details  


Lights of December Parade

Saturday, Dec 2, 2023
6pm - 7:30pm

Join us for floats created and decorated by local businesses, churches and civic groups. Includes marching bands, lit fire engines, holiday carolers and much more. The grand finale includes an appearance by the jolly old man himself - Santa Claus!

Event Details  


Small Business Saturday (Weekend)

Fri, Nov 24, 2023 - Sun, Nov 26, 2023
All Day

Small businesses are like snowflakes, each one is unique. One small purchase can make a big difference.  Please show your support for local businesses by pledging to shop and dine in downtown November 24 - 26 (and throughout the holiday season).

Event Details  


Switch on the Holidays

Sunday, Nov 19, 2023
5pm - 7pm

Kick off the holiday season by joining us for the grand illumination of the Boulder County Courthouse and the Pearl Street Mall.

Event Details