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Marketing Resources for Downtown Businesses


Downtown Boulder is dedicated to researching and sharing best marketing practices with all Downtown Boulder businesses. *This page is internally populated by DBP staff with articles that we believe are most useful/helpful to the downtown business community. If you send a solicitation email to have something added to this page, we will consider it and add if we believe appropriate. Please refrain from sending multiple follow up emails. 

Downtown Boulder Businesses: The following is a compilation of information that is updated on regular basis. If you have any questions, please contact us at 303-449-3774 or info@downtownboulder.org. 

Document Name Source Date
Downtown Maintenance Guide- Who's Responsible? (PDF)
Downtown Boulder Current
Current Sales Tax Figures from the City of Boulder
Revenue and Sales Tax from 2001 -Current
Downtown Boulder Current
2024 Intercept (User) Survey (PDF) RRC Associates Summer 2024

Social Media and Web Resources

January Holidays and Newsletter Ideas - 2025 Constant Contact December 2024
December Holidays & Newsletter Ideas - 2024 Constant Contact November 2024
Instagram Reels in 2025: The Ultimate Guide to All Your Reel Questions Later November 2024
Best Time to Post on LinkedIn to Increase Your Engagement in 2024 Influencer MarketingHub October 2024
Small Business Using this Marketing Strategy Will Thrive 2025 Inside Small Business October 2024
Instagram Hashtags: Your Questions Answered (+ Top Hashtags) Later October 2024
8 Ways to Hack the Instagram Algorithm Later September 2024
Gen Z Trends: What Marketers Need to Know in 2025 Later September 2024
The Best Time to Post on LinkedIn in 2024 Later September 2024
How to Use Social Listening to Understand Your Audience Later August 2024
Email vs. Social Media Marketing: Strategies for Growing Your Business Constant Contact July 2024
How to Create a Newsletter: Best Practices and Examples [Guide] Litmus July 2024
How to Get More Followers on TikTok: Tips for Brands & Creators Later July 2024
The Ultimate Guide to Social Media Content Later July 2024
Is Influencer Marketing Dead? Spoiler: It's not. Later July 2024
3 Ways to Give Your Brand a Personality RemotePRJobs July 2024
How to Increase Instagram Engagement in 2024 Later July 2024
How to Plan a Social Media Content Calendar in 2024 Later July 2024
Is Influencer Marketing Dead? Spoiler: It's not. Later June 2024
The New Email Deliverability Rules: How to Make Sure You Reach Your Gmail and Yahoo Subscribers Litmus June 2024
How your “From” email address may be impacted by the latest email authentication requirements Constant Contact June 2024
How to Calculate Your Instagram Engagement Rate (+ Free Tool) Later June 2024
The Top Instagram Reels Trends to Try This Week Later June 2024
A Small Business Guide to Generative AI [Infographic] Social Media Today June 2024
Instagram Hashtags: Everything You Need to Know in 2024 Later June 2024
5 Ways to Spot Fake Instagram Accounts (+ How to Block Them) Later May 2024
10 Tips for Making a Lasting Impression With Your Instagram Bio Later May 2024
How to Increase Instagram Engagement in 2024 Later April 2024
8 of the Best Apps for Editing Your Instagram Reels Later April 2024
50+ Marketing Resources to Help You Make an Impact in 2024 The CMO Club April 2024
6 Tips for Creating a Great Business Marketing Plan Business News Daily April 2024
May Holidays and Newsletter Ideas 2024 Constant Contact April 2024
How to Engage Your Audience Through Social Media Convo Boss April 2024
Maximizing Your Brand's Reach: Leveraging Influencers in Marketing in 2024 Digital Agency Network April 2024
Why Is Pinterest So Popular With Gen Z? Here's How They're Using the App Best March, 2024
How to use LinkedIn hashtag analytics to boost content reach Sprout Social  March 2024
Why Marketers Neglect People 50 and Older for Gen Z - and How Leaders are Trying to Change That AdAge March 2024
Social Media Content Calendar Template Later March 2024
Pinterest Shares New Tips on How Marketers can Maximize inclusion in their Messaging Social Media Today March 2024
Trends and Tips to Elevate Your 2024 Marketing Strategy AdRoll Blog March 2024
The Future of Marketing: 5 Trends and Predictions for 2024 and Beyond Gartner March 2024
15 Marketing Trends to Watch for in 2024 Forbes March 2024
Top Strategy for Digital Marketing in 2024 Convoboss March 2024
Comprehensive Social Media Marketing Guide for Small Businesses in 2024 Proweaver February 2024
Social Media Marketing: What it is and how to build your strategy Sprout February 2024
Social Media Trends in 2024: Unveiling the Future of Social Media Lyfe Marketing February 2024
18 Ways to Navigate the 2024 Media Landscape Amid Evolving Trends Forbes February 2024
11 Social Media Trends You Need to Know in 2024 Sprout February 2024
The 2024 State of Marketing & Trends Report Hubspot February 2024
Four Trends for 2024 Street Sense February 2024
How Often Should You Post on Instagram? Later January 2024
What is the Best Time to Post on Instagram in 2024? Later January 2024
What Is Social Proof & Why Does It Matter? Later November 2023
How to Plan a Social Media Content Calendar in 2023 (+ Free Template) Later November 2023
How Later's Team Writes Engaging Social Media Captions Later  October 2023 
10 Questions To Ask Before Working With Influencers Later October 2023
How to Level-up Your Social Strategy With Instagram Templates Later October 2023
The Ultimate Guide to Define and Create a Brand Voice Later  September 2023
5 Ways to Spot Fake Instagram Accounts (+ How to Block Them) Later  August 2023
Does Instagram Shadowban Accounts? Later  August 2023
How to Create a 30-day Social Media Plan Later August 2023
The Top 10 Stress-Free Social Media Planning Tools Hootsuite  August 2023
Facebook Hashtags: Free Hashtag Tool + 70 Ideas Hootsuite  August 2023
7 Best Instagram Planning Apps For Stress-Free Marketing Hootsuite August 2023
How to Find Trending Sounds on Instagram Reels Later  August 2023
A Social Media Manager's Guide to Chat GBT (+15 Prompts)https://later.com/blog/trending-songs-on-instagram-reels/ Later July 2023
15 of the Best Free Social Media Management Tools Later July 2023
Everything You Need To Know About Instagram Threads (So Far) Later July 2023
What You Need to Know About Your Engagement Rate on Instagram Later  July 2023
How Meta is Pitching Threads to Advertisers AdAge  July 2023
Meta Launches Threads, Provides Insights into Coming Elements Social Media Today July 2023
The Suspended email address bounce category Constant Contact  June 2023
Twitter Announces New Version of TweetDeck, Which Will Soon Become a Twitter Blue Exclusive Social Media Today June 2023
Content Marketing In 2023: The Ultimate Guide Forbes  June 2023
How B2Bs Can Get More Out Of Their Social Media Marketing Efforts Forbes  June 2023
Meta Provides New Insight into its Evolving Feed Algorithms, and How its Using AI Social Media Today June 2023
Managing, removing, and preventing bounced emails Constant Contact  June 2023
How to Increase Instagram Engagement in 2023 Later June 2023
This Is How the Instagram Algorithm Works in 2023 Later June 2023
AI will soon be creating many of the ads you see on social media Mashable June 2023
5 Tips To Maximize Your Marketing Budget In A Volatile Market Forbes  May 2023
What Businesses Get Wrong About Content Marketing in 2023 [Expert Tips] HubSpot  May 2023
50 Ideas for Your 2023 Small Business Marketing Strategy HubSpot  May 2023
Here’s The Way Experts Avoid B2B Digital Marketing Blunders Forbes May 2023
Adobe Launches Generative AI Tools Aimed at Marketers TechCrunch April 2023
7 Ways to Engage in Local Marketing Online Business News Daily April 2023
How to Build an Effective Automated Outreach Strategy on Linkedin Linkedin April 2023
The 42 Best Marketing Resources we Recommend in 2023 SproutSocial April 2023
7 Digital Marketing Trends and How to Stay Ahead of the Curve Forbes April 2023
Social Media Strategy Guide Hootsuite April 2023
Nostalgia Marketing Public Relations Today April 2023
The Benefits of Video Marketing for Small Businesses and How to Get Started Marketing 360 April 2023
8 Essential Digital Marketing Trends for 2023 Hopper April 2023
Don't Overlook These 5 Content Marketing Trends Forbes April 2023
Best Email Marketing Software and Services of 2023 Business News Daily April 2023
How social media makes us more susceptible to advertising Fast Company April 2023
Improving Customer Loyalty in 2023 American Marketing Association April 2023
Everything You Need to Know About Meta Verified Later March 2023
As Meta democratizes marketing, here's what small businesses need to know to grow Mashable March 2023
Branding in the Age of Social Media Harvard Business Review March 2023
Social media marketing: What it is and how to build your strategy Sprout Social  March 2023
Here’s how to create standout short videos and step up your social media game Mashable March 2023
3 Tik Tok Trends Brands Must Pay Attention To Entrepreneur March 2023
What is Content Marketing? Definition, Importance, & Strategy Tips Semrush March 2023
The Top Content Creation Tools for Creators and Influencers in 2023 Later March 2023
The Top Instagram Reels Trends to Try This Week Later March 2023
Advice and Resources for AAPI Business Owners, From AAPI Business Owners HubSpot January 2023
How Social Media Is Changing Business Strategies Forbes  January 2023